PRODUCT: PKG01

DESIGN: PATRICK KIM-GUSTAFSON

VOID Watches proudly welcomes an entirely new product line to its family of timepieces, the PKG01.

Looking back at the last 50 years of watch design, they took notes from classic design principles to create a collection that was both understated in silhouette and colour palette.

The 7mm case of the PKG01, VOID’s thinnest case yet to date, is proportionally balanced by its acutely tapered watch crown. For the straps, while offering classic colours and materials such as black calf leather and a silver mesh Milanese bracelet, they have also introduced staple neutrals found in popular fashion that are surprisingly uncommon for timepieces.

The new watch line maintains the company’s core branding elements: a red second hand and modest branding on the face design and buckle. Following the modernistic principle that form follows function, every detail of the PKG01 has been thought of with no stone left unturned.

Behind this new series is Patrick Kim-Gustafson. Born to a Swedish father and a Korean mother, it was a natural move for him to relocate to Hong Kong after completing his Masters Degree in Industrial Design in Lund, Sweden. He gained experience with British Designer, Michael Young, and French design agency, Substance, before joining our team as Art Director. For insight into Patrick’s design process on the new collection visit our online Journal to read his Q&A

The PKG01 is designed following the classic principles of watch design. The shape of the case, with it’s fine detailing, is deliberately made to fit the lathe that it’s made in, and the pure white dial with its thin black hands has all details you need but nothing more.

David Ericsson, Founder, VOID Watches

Available in five colour ways.










8 August, 2016
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